Microsoft’s Windows Phone is shaping up to be the tech equivalent of a Wes Anderson movie: Well-reviewed by critics, but mostly ignored by the general public.
That, at least, is the takeaway from comScore MobiLens’s report for the three months between February and May. The researcher found that Microsoft’s share of the smartphone market grew just 0.1% over that time to 4%. That’s also a 0.4% drop since January. Year-over-year, Microsoft’s share fell 1.9%, according to comScore.
The metrics come despite glowing reviews for Windows Phone 7 from Mashable editor-in-chief Lance Ulanoff, among others. Microsoft has also given Windows Phone 7 a respectable amount of marketing support, including a TV campaign in February featuring Ben “The PC Guy” Rudolph, an evangelist for the platform, who has set up challenges pitting Windows Phone 7 models against the competition.
While it appears that none of this has done much to move the needle on sales, it should be noted that comScore doesn’t break out figures for Windows Phone 7, which means that much of the activity may have been driven by Windows Mobile users dumping their old phones for Android-based phones and iPhones. The introduction of Windows Phone 8, which was announced last week, might also be depressing sales of the legacy OS as consumers wait for a big upgrade in the fall. Reps from Microsoft could not be reached for comment.